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"Where artists become better artists"
Copyright © 1999 * Art In The Mountains * All Rights Reserved

    Suzie Seerey-Lester 2-Day
    Marketing Workshop:
    Want to Sell Your Art? This
    program is designed for winners -
    and you will be a winner! Let Suzie
    Seerey-Lester, author of the best
    selling book My Painting is Done,
    Now What Do I Do? teach you how.
    In this dynamic workshop Suzie will
    advise: Setting Up Your "Business
    Studio", Keeping Track of your
    Inventory, Photographing your
    Work, The Art of Framing, The
    Business Side of Things, The Art
    Selling Your Art , Off to the Market ,
    To the Show, and Artist Etiquette,
    plus. Complimentary copy of Suzie’
    s award-winning book included.

    3-Day Painting Workshop:
    You asked for it – Here it is! Driven
    by student request, a 3-day course
    designed to teach you what you
    want to learn. Just ask! We’ll use
    taxidermy animals and birds along
    with other essentials in still life.
    Suzie will cover design and
    composition and share her
    techniques for fur, feathers, water,
    snow, grass, mist, fog, and any
    special requests. Suzie wrote the
    best selling, award-winning book
    My Painting is Done, Now What Do
    I Do? and her artwork is published
    in The Best of Oil Painting.

     

"My Painting is Done,
Now What Do I Do?"
Suzie Seerey-Lester

My Painting is Done, Now What Do I Do?
Marketing Workshop - Classroom
June 28 - 29, 2010
Bend, OR
Cost $275
All Levels
-------------------------------------
Name that Workshop
Oil or Acrylic Studio
June 30 - July 2, 2010
Bend, OR
Cost $375

Intermediate to Advanced

    Who is Suzie Seerey-Lester? Well, besides being
    married to John Seerey-Lester, one of the world's
    top wildlife artists, she has been a painter in her
    own right for many years. But there is more to
    Suzie than her painting.
    For some 30 years she was a diver and diving
    instructor trainer where she brought her skills to
    important use when she worked for the CIA,
    teaching CIA agents, Secret Service Agents, FBI
    and other law enforcement personnel how to dive,
    as well as other "specialized" skills. Before
    turning a professional artist, Suzie worked for
    several Fortune 500 companies where she excelled
    in Sales and Marketing. In her last position in an
    international corporation she was responsible for
    more than $2 Million in sales per month. She
    eventually turned professional artist, leaving the
    corporate world behind her, but not forgetting the
    skills she had acquired along the way. Even so over
    the years she has suffered the pitfalls and hard
    knocks of selling art that all artists go through.
    From these experiences, she sharpened her
    business skills and created these systems to pass
    on to other artists. When she is not painting she is
    in charge of the business end of the Seerey-Lester
    organization. Suzie now travels all over the globe
    to paint, from Alaska to Maine, Africa,
    Guatemala, England and Spain, with her husband
    John.



    She has won several distinguished awards for her art
    including: Top 100 in Paint America for two different
    paintings, Juror's Award in Paint America for the
    judges' favorite painting of the entire show, Judges
    Award from LSU School of Veterinary Medicine,
    Artist of the Year from the Ocean Foundation, Top
    200 and Top 100 in "Arts for the Parks", and has
    shown in Bennington Art Museum, Coos Bay Art
    Museum, Grants Pass Art Museum, and the
    prestigious Leigh Yawkey Woodson's "Birds in Art".
    She recently showed with the Audubon Artists at the
    prestigious Salmagundi Art Club in New York City.
    She has sold pieces at Christie's and Sotheby's Art
    Auctions in London, The National Zoo in Washington,
    D.C., and the Honolulu Zoo. Suzie was honored by the
    Raymond James Financial Organization in "Women in
    the Arts" and has her artwork published in "The Best
    of Oil Painting" book. Suzie is a member of Society of
    Animal Artists (SAA), The Wildlife Artists Association
    (WAA), Oil Painters of America (OPA), American
    Society of Marine Artists (ASMA), Artists for
    Conservation (AFC) and a founding member of
    Southern Plein Air Artists (SP AA), and the PhArtists.
    Her best selling, award winning book "My Painting is
    Done, Now What Do I Do?" is now available to rave
    reviews.
    From May until November every year Suzie volunteers
    for the Mote Marine Loggerhead Research Program on
    the "turtle patrol" for the loggerhead turtles. She is
    licensed by the State of Florida to identify and verify
    nests, collect data, rescue and release the endangered
    baby loggerheads and green turtle. Suzie received the
    President's Volunteer Service Award in 2008, in
    recognition for her valuable service.
    In 2000 she married world-renowned wildlife artist,
    John Seerey-Lester. They live, work and play in
    Florida. Suzie is considered by many to be a real
    mermaid.

Marketing Class Outline
           Setting Up Your "Business Studio"
    1 .         Procedure Manual
    2.        Work Completed Book - your most important tool
    3.        Labeling the Painting
    4.        Copyrights

    Keeping Track of your Inventory
    1 .         Inventory of your Originals
    2.        Sold List
    3.        Where they Have Been

    Photographing your Work
    1.        Use a Professional Photographer
    2.        Bad Photographs
    3.        Good Photographs
    4.        Digital Prints
    5.        Slides
    6.        Giclees

    The Art of Framing
    1 .         Varnishing
    2.        Framing
    3.        Best types of frames for the money
    4.        Custom frames
    5.        Framing under Glass

    The Business Side of Things
    1 .         Create your Biography
    2.        Designing a Website
    3.        Commissions
    4.        Using Software
    5.        Silent Salesmen
    6.        Newsletters
    7.        Open Studios

    The Art Selling Your Art
    1 .         Find a Mentor
    2.         Setting the Price

    Off To the Market
    1 .         Shipping & Handling
    2.        Packaging, crates and boxes
    3.        International and Domestic Shipping

    To the Show
    1 .         The Show Inventory
    2.        Booth Plan
    3.        Red Dots
    4.        Selling in these economic times
    5.        Go where people are buying

    Artist Etiquette
    1.         Things you need to know